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On the Internet it is easy for someone to obtain a new identity. This introduces opportunities to misbehave without …
Persistent link: https://www.econbiz.de/10005800414
that mitigate communication is examined. Internet is chosen as the medium of communication in this study to observe effects … to, i.e., service users), when interacting in a virtual setting. Findings show that Internet provides greater freedom of …
Persistent link: https://www.econbiz.de/10005802487
For at least ten years, educational and government organizations have used the Internet to communicate with their …
Persistent link: https://www.econbiz.de/10005803348
portals that host several virtual shops or also through vertical portals specialized in pre-determined segments. The internet … internet users in nine Brazilian states, to identify the behavioral variables determinant for the decision to shop through …
Persistent link: https://www.econbiz.de/10005804734
Persistent link: https://www.econbiz.de/10005810101
The IT&C industry products are ubiquitous in modern society. However, their specificity led, for a long time, to a so-called “marketing blind-spot” in the IT industry, situation especially evident after the Microsoft devastating success from the early nineties. Microsoft was the first IT...
Persistent link: https://www.econbiz.de/10005812888
Persistent link: https://www.econbiz.de/10008502668
Growth of Internet usage for commercial purposes is the obvious trend in modern economy. As a commercial medium …, Internet brings new opportunities and treats for each market participants. In means of logistics, companies can utilize … opportunities of Internet in two ways. First way is to use Internet as a communication-distribution channel for the purpose of …
Persistent link: https://www.econbiz.de/10008502760
This paper examines one of the most important marketing strategies by software producers on the Internet. That is …
Persistent link: https://www.econbiz.de/10008502970
Cette étude exploratoire porte sur les liens existant entre degré d'abstraction des labels, valeurs hédoniques et utilitaires de la visite d’un site Web et satisfaction du consommateur par rapport à l’environnement d’achat. L'analyse des entretiens montre que cette satisfaction varie...
Persistent link: https://www.econbiz.de/10008504543