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Presents the results of an empirical study of the activities of US multinationals manufacturing in Scotland. Provides an examination of the aspects of strategies for market entry and development. Concentrates specifically on market planning issues, providing data illustrating some of the...
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Introduction Industrial holding companies continue to play an important role in the development of many Western style economies. These institutions take a wide variety of forms to accomplish their principal objective, namely the control and management of multi‐company systems which normally...
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The Multinational Subsidiary is conceptualized as a semi-autonomous entity with entrepreneurial potential, within a complex competitive arena, consisting of an internal environment of other subsidiaries, internal customers and suppliers, and an external environment consisting of customers,...
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The paper explores the strategic intentions of Japanese companies in establishing manufacturing subsidiaries in Europe; examines the types of strategies which have been pursued within these subsidiaries and reviews their performance against established criteria. Within the context of related...
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