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STRATEGY - Letting design out of the studio and into the boardroom has proved a blueprint for success among the best of British companies.
Young, Gordon - In: CA : incorporating the Accountant's magazine, the … 102 (1998) 1100, pp. 20-25
Persistent link: https://www.econbiz.de/10006629279
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MANAGEMENT - Magazines are on the rack because deep pockets matter more than scoops for media title fight contenders.
Young, Gordon - In: CA : incorporating the Accountant's magazine, the … 101 (1997) 1095, pp. 24-27
Persistent link: https://www.econbiz.de/10006630092
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STRATEGY - Professional expertise is being packaged and sold like soap powder or conflakes. Unfortunately too many firms are perceived as Brand X.
Young, Gordon - In: CA : incorporating the Accountant's magazine, the … 101 (1997) 1091, pp. 18-23
Persistent link: https://www.econbiz.de/10006630664