As national economies become more closely linked, the value of more active corporate and policy level cooperation is becoming increasingly recognised. This book promotes the concept of alliance capitalism – a spirit of collegial entrepreneurship – as a means to facilitate more...

The Multinational Subsidiary is conceptualized as a semi-autonomous entity with entrepreneurial potential, within a complex competitive arena, consisting of an internal environment of other subsidiaries, internal customers and suppliers, and an external environment consisting of customers,...

The paper explores the strategic intentions of Japanese companies in establishing manufacturing subsidiaries in Europe; examines the types of strategies which have been pursued within these subsidiaries and reviews their performance against established criteria. Within the context of related...