The preservation/restoration of natural environment is frequently entailing excessive cost (paid by people through taxation) while it is a source of additional income for both, the State and the people, due to tourism. Since the evaluation of this good cannot be in market terms, it is applied...

This study adopts a discrete choice modelling methodology to evaluate individuals' preferences over planning alternatives for an urban site of environmental interest. Since such projects involve some uncertainty and irreversibility, a special attention is devoted to the estimation of the...