Moalosi, Richie (ed.); Rapitsenyane, Yaone (ed.) - 2024
Part 1. New Product Development. Design Context in Afrika / Mugendi Kanampiu M'Rithaa, Richie Moalosi and Yaone … Manufacturing in Afrika / Victor Ruele -- Part 5. Taking the Product to the Market. Building Corporate Brand Reputation in Emerging … Tawanda Gombiro -- The Business Case for Design in Afrika / Keiphe Nani Setlhatlhanyo, Polokano Sekonopo and Sophia N. Njeru …