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Readings in marketing management
Kotler, Philip (contributor); Cox, Keith K. (contributor) - 1972
Persistent link: https://www.econbiz.de/10000048638
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Consumer behavior : application of theory
Howard, John A. - 1977
Persistent link: https://www.econbiz.de/10000049353
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Consumer choice behavior : a cognitive theory
Hansen, Flemming - 1972
Persistent link: https://www.econbiz.de/10000050373
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Consumer behavior : concepts and applications
Loudon, David Lamond; Della Bitta, Albert J. - 1979
Persistent link: https://www.econbiz.de/10000050460
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Stochastic models of buying behavior
Massy, William F.; Montgomery, David B.; Morrison, Donald G. - 1970
Persistent link: https://www.econbiz.de/10000050486
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Consumer behavior
Schiffman, Leon G.; Kanuk, Leslie Lazar - 1983 - 2. ed.
Persistent link: https://www.econbiz.de/10000051547
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Marketing, society, and conflict
Levy, Sidney J.; Zaltman, Gerald - 1975
Persistent link: https://www.econbiz.de/10000051812
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Consumer behavior and marketing management
Reynolds, William H. - 1967
Persistent link: https://www.econbiz.de/10000051868
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Consumer behavior
Robertson, Thomas S. - 1970
Persistent link: https://www.econbiz.de/10000051869
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Consumer emancipation and economic development : the case of Thailand
Thorelli, Hans Birger - 1982
Persistent link: https://www.econbiz.de/10000052127