Borewells for groundwater extraction have proliferated across South Asia, encouraged by subsidized electricity for pumping. Because borewells operating near one another experience mutually attenuated discharges and higher failure rates, farmers deciding whether and when to drill interact...

The purpose of this cas eis to describe the entry of a company into an existing value cahin and how the Internet enabled the copmany to create value for its users. The case explores the reinusrance industry, the hcanges to the industry and the effect CATEX has had on the industry