Zott, Christoph; Amit, Raphael; Donlevy, Jon - In: European Management Journal 18 (2000) 5, pp. 463-475
This paper investigates strategies for value creation of e-commerce companies. Our main assumption is that e-commerce fundamentally affects the way business is conducted across many industries. To support this insight, we discuss the unique characteristics of 'virtual markets' brought on by the...