García‐Arca, Jesús; Carlos Prado Prado, José - In: Supply Chain Management: An International Journal 13 (2008) 5, pp. 375-380
Purpose – This paper aims to present an integrated management model for packaging design. Design/methodology/approach – This model is the result of research of the concepts of packaging, logistics and “packaging logistics”. With this approach in mind, the design and development of...