Showing 1 - 10 of 211,441
Persistent link: https://www.econbiz.de/10003404551
Persistent link: https://www.econbiz.de/10009007317
Persistent link: https://www.econbiz.de/10003751721
Persistent link: https://www.econbiz.de/10012672194
Persistent link: https://www.econbiz.de/10001826498
Persistent link: https://www.econbiz.de/10001772792
Persistent link: https://www.econbiz.de/10012667874
This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty. The model introduced assumes that online markets have led to a redefinition of the concepts of loyalty and shopping scripts as a way to reduce...
Persistent link: https://www.econbiz.de/10012396317
Persistent link: https://www.econbiz.de/10012503721
Persistent link: https://www.econbiz.de/10011791230