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Kundenwerbung amerikanischer Banken : <financial advertising>
Hundhausen, Carl - 1929
Persistent link: https://www.econbiz.de/10000588753
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Effective communications and advertising for financial institutions
Burns, Thomas J. - 1986
Persistent link: https://www.econbiz.de/10000675314
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The role of advertising in commercial banking
Örs, Evren - 2006
Persistent link: https://www.econbiz.de/10003284771
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The Bank and its public : philosophy and technique of bank public relations
Lindquist, Robert - 1956
Persistent link: https://www.econbiz.de/10003477675
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Analysis of advertising in the US cigarette industry
Gius, Mark P. - In: The journal of business and economic studies 10 (2004) 1, pp. 29-34
Persistent link: https://www.econbiz.de/10002095419
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Are bank advertisement appeals adapted to local culture? : lessons from multinational banks present in Romania and Hungary
Alt, Mónika-Anetta; Săplăcan, Zsuzsa - In: European journal of international management : EJIM 13 (2019) 4, pp. 533-552
Persistent link: https://www.econbiz.de/10012065241
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Das marktpolitische Instrumentarium der Bank : unter besonderer Berücksichtigung der Werbung
Kühl, Henry - 1967
Persistent link: https://www.econbiz.de/10000153996
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Public relations nach innen
Muthesius, Volkmar - In: Zeitschrift für das gesamte Kreditwesen : Pflichtblatt … 24 (1971) 21, pp. 996-998
Persistent link: https://www.econbiz.de/10003637827