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9,724
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3,700
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2,845
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183
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Kaiser, Harry M.
60
Eisend, Martin
48
Pelsmacker, Patrick de
37
Taylor, Charles Raymond
37
Anderson, Simon P.
29
Nickel, Volker
29
Pflaum, Dieter
29
Kind, Hans Jarle
28
Gierl, Heribert
26
Rosengren, Sara
26
Saffer, Henry
26
Septianto, Felix
26
Okazaki, Shintaro
25
Bruhn, Manfred
24
Hundhausen, Carl
24
Pepels, Werner
24
Sethi, Suresh
24
Zaccour, Georges
24
Dahlén, Micael
23
Diehl, Sandra
23
Esch, Franz-Rudolf
23
Schweiger, Günter
22
Stafford, Marla Royne
22
Yoon, Sukki
22
Kinnucan, Henry W.
21
Huh, Jisu
20
Mueller, Barbara
20
Wilbur, Kenneth C.
20
Yoon, Hye Jin
20
Silk, Alvin J.
19
Ford, John B.
18
Schlosser, Rainer
18
Terlutter, Ralf
18
Campbell, Colin L.
17
Carlson, Les
17
Dens, Nathalie
17
Jullien, Bruno
17
Kloss, Ingomar
17
Nilssen, Tore
17
Prasad, Ashutosh
17
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National Bureau of Economic Research
59
Springer Fachmedien Wiesbaden
38
Zentralausschuss der Werbewirtschaft
21
Axel-Springer-Verlag
11
American Marketing Association
10
European Society for Opinion and Marketing Research
8
IP Deutschland GmbH <Köln>
8
RWI - Leibniz-Institut für Wirtschaftsforschung
8
Europäische Kommission / Generaldirektion Justiz und Verbraucher
7
Zentralverband der Deutschen Werbewirtschaft
7
Bundesstelle für Aussenhandelsinformation
6
OECD
5
Zentralausschuss der Werbewirtschaft e. V.
5
Österreichische Werbewissenschaftliche Gesellschaft
5
Advertising Research Foundation
4
Akademie für Raumforschung und Landesplanung
4
Axel Springer Verlag, Marketing Anzeigen
4
BDW, Deutscher Kommunikationsverband
4
Bundesstelle für Außenhandelsinformation <Köln>
4
Confederation British Industry
4
De Gruyter Oldenbourg
4
European Advertising Academy
4
Europäische Kommission
4
Europäische Kommission / Generaldirektion Migration und Inneres
4
Europäische Kommission / Generalsekretariat
4
FAO
4
Federal Trade Commission
4
IGI Global
4
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
4
Nordic Council of Ministers
4
Society for Long Range Planning
4
Strategic Planning Society
4
American Academy of Advertising
3
American Enterprise Institute for Public Policy Research
3
Axel Springer Verlag
3
Bundesverband Deutschen Industrie
3
Bundesverband der Deutschen Industrie
3
Cornell University / Department of Agricultural Economics
3
Deutsche Werbewissenschaftliche Gesellschaft
3
Deutscher Werberat
3
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Journal of advertising research
234
International journal of advertising : the review of marketing communications
208
International journal of advertising : the quarterly review of marketing communications
182
Journal of advertising
177
Journal of advertising : official publication of the American Academy of Advertising
170
Journal of business research : JBR
167
Journal of marketing communications
144
Management science : journal of the Institute for Operations Research and the Management Sciences
92
European journal of operational research : EJOR
83
Journal of promotion management : JPM
82
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
Journal of marketing
74
Journal of historical research in marketing
70
European journal of marketing : EJM
66
Journal of promotion management : innovations in planning and applied research
64
Journal of marketing research : JMR
62
SpringerLink / Bücher
62
NBER working paper series
59
International journal of internet marketing and advertising : IJIMA
58
Journal of retailing and consumer services
57
Jahrbuch der Absatz- und Verbrauchsforschung
55
International journal of industrial organization
53
Psychology & marketing
53
Journal of current issues and research in advertising : JCIRA
51
Health marketing quarterly
49
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
49
NBER Working Paper
49
Working paper / National Bureau of Economic Research, Inc.
49
Journal of current issues and research in advertising
45
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
45
Europäische Hochschulschriften / 5
44
Marketing : ZFP ; journal of research and management
42
Markenartikel : das Magazin für Markenführung
39
Young consumers : insight and ideas for responsible marketers
37
Journal of business ethics : JOBE
35
Marketing letters : a journal of research in marketing
34
CESifo working papers
32
Journal of consumer research : JCR ; an interdisciplinary bimonthly
32
Journal of global marketing
32
Advertising theory
31
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ECONIS (ZBW)
14,266
USB Cologne (EcoSocSci)
1,959
EconStor
78
USB Cologne (business full texts)
52
ArchiDok
32
RePEc
19
BASE
10
OLC EcoSci
7
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131
Strategic management : public planning at the local level
Moffitt, Leonard C.
-
1984
Persistent link: https://www.econbiz.de/10000721005
Saved in:
132
Raumordnungspläne als hoheitliche Handlungsformen : eine Studie zum Begriff, zur Bindungswirkung und zur Rechtsnatur der Programme und Pläne nach den Landesplanungsgesetzen
Bülter, Gerhard
-
1987
Persistent link: https://www.econbiz.de/10000726597
Saved in:
133
Planificación, ideologia y estado : el caso de Venezuela
Giordani C., Jorge A.
-
1986
-
1. ed
Persistent link: https://www.econbiz.de/10000727181
Saved in:
134
An interactive simulation modeling system : dynagraph for multi-period planning on an APL spreadsheet
Aonuma, Tatsuo
-
1987
Persistent link: https://www.econbiz.de/10000728185
Saved in:
135
Instrumentaler Aspekt der Hochschulplanung am Beispiel der Universität Zürich
Weber, Ulrich
-
1986
Persistent link: https://www.econbiz.de/10000731096
Saved in:
136
Zum optimalen Informationsaufwand in der landwirtschaftlichen
Planung
: Fallstudien über die Nutzen computergestützter Entscheidungshilfen in Milchviehfütterung und Schweinemast
Litwin, Ulrike
-
1987
Persistent link: https://www.econbiz.de/10000735094
Saved in:
137
Aplikačné oblasti teórie riadenia
Šimončič, Stanislav I.
-
1989
-
1. vyd
Persistent link: https://www.econbiz.de/10000801412
Saved in:
138
An address by His Excellency the President of Uganda Hon. Yoweri Kaguta Museveni : delivered at the opening of the National Resistance Council sitting on Tuesday, 7th April, 1987 a...
Museveni, Yoweri
-
1987
Persistent link: https://www.econbiz.de/10000801980
Saved in:
139
Teoretičeskie osnovy upravlenija socialʹnymi processami pri razvitom socializme : sbornik naučnych trudov
Čekalin, V. I.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000804831
Saved in:
140
Planlov : delinnstilling om Konsekvensutredning ; supplement til NOU 1983:15 Planlov
1983
Persistent link: https://www.econbiz.de/10000806229
Saved in:
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