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Konsumentscheidungen als Risik...
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Vereinigte Staaten
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Bauer, Raymond A.
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American association of Advertising Agencies
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Public opinion quarterly : journal of the American Association for Public Opinion Research
4
Risk taking and information handling in consumer behavior
4
Russian Research Center studies
3
Corporate social accounting
2
Journal of Conflict Resolution
2
Managing corporate social responsibility
2
California management review
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Consumerism : a new force in society : Proceedings of a conference cosponsored by the College of Commerce and Business Administration of the Univ. of Illinois at Urbana Champaign and the James S. Kemper Foundation of Chicago
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The Black consumer : dimensions of behavior and strategy
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ECONIS (ZBW)
39
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1
A functional approach to marketing research
Bauer, Raymond A.
- In:
Proceedings of the Winter Conference of the American …
(
1962
),
pp. 295-301
Persistent link: https://www.econbiz.de/10003483597
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2
Soziale Indikatoren : Arbeiten in einer Gesellschaft mit besserer Sozialstatistik
Bauer, Raymond A.
- In:
Die Zukunft der menschlichen Umwelt
,
(pp. 217-241)
.
1971
Persistent link: https://www.econbiz.de/10003483606
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3
Communication as a transaction : a comment on "On the concept of influence"
Bauer, Raymond A.
- In:
Public opinion quarterly : journal of the American …
27
(
1963
)
1
,
pp. 83-86
Persistent link: https://www.econbiz.de/10001879632
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4
Consumer behavior as risk taking
Bauer, Raymond A.
- In:
Marketing classics : a selection of influential articles
,
(pp. 119-127)
.
1969
Persistent link: https://www.econbiz.de/10001879650
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5
The corporate social audit : getting on the learning curve
Bauer, Raymond A.
- In:
California management review
16
(
1973
)
1
,
pp. 5-10
Persistent link: https://www.econbiz.de/10001879670
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6
The corporate social audit : getting on the learning curve
Bauer, Raymond A.
- In:
Managing corporate social responsibility
,
(pp. 241-246)
.
1977
Persistent link: https://www.econbiz.de/10001879681
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7
The future of corporate social accounting
Bauer, Raymond A.
- In:
Corporate social accounting
,
(pp. 389-405)
.
1973
Persistent link: https://www.econbiz.de/10001879714
Saved in:
8
Ideological revision
Bauer, Raymond A.
- In:
The Stalin revolution : foundations of Soviet …
,
(pp. 39-45)
.
1972
Persistent link: https://www.econbiz.de/10001879723
Saved in:
9
Limits of persuasion
Bauer, Raymond A.
- In:
Issues in advertising
,
(pp. 146-158)
.
1972
Persistent link: https://www.econbiz.de/10001879749
Saved in:
10
Some trends in sources of alienation from the Soviet system
Bauer, Raymond A.
- In:
Public opinion quarterly : journal of the American …
19
(
1955
)
3
,
pp. 279-291
Persistent link: https://www.econbiz.de/10001879911
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