//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Deregulation and competition :...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
76
Konsumentenverhalten
75
Marketing theory
53
Marketingtheorie
50
Marketing
48
Marketing management
41
Marketingmanagement
41
Theorie
34
Theory
34
Relationship marketing
31
Beziehungsmarketing
29
Marktforschung
21
International marketing
17
Internationales Marketing
16
Verbraucher
13
Market research
12
Multinationales Unternehmen
12
Welt
12
World
12
Lieferantenmanagement
11
Supplier relationship management
11
USA
11
Vereinigte Staaten
11
Naresh K. Malhotra
10
Russell W. Belk
10
Transnational corporation
10
United States
10
Personality psychology
9
Persönlichkeitspsychologie
9
Scientific method
9
Strategisches Management
9
Wissenschaftliche Methode
9
B-to-B-Marketing
8
Business-to-business marketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Digitale Dienste
8
Emerging economies
8
Schwellenländer
8
Strategic management
8
more ...
less ...
Online availability
All
Undetermined
75
Free
6
Type of publication
All
Book / Working Paper
217
Article
198
Journal
2
Other
2
Type of publication (narrower categories)
All
Collection of articles of several authors
95
Sammelwerk
95
Collection of articles written by one author
91
Sammlung
91
Article in journal
55
Aufsatz in Zeitschrift
55
Festschrift
22
Reprint
17
Aufsatzsammlung
11
Aufsatz im Buch
10
Book section
10
Mehrbändiges Werk
8
Multi-volume publication
8
research-article
6
review-article
5
Arbeitspapier
2
Case study
2
Fallstudie
2
Konferenzschrift
2
Monografische Reihe
2
Working Paper
2
viewpoint
2
Article
1
Bibliografie enthalten
1
Bibliography included
1
Biografie
1
Biography
1
Conference proceedings
1
Fallstudiensammlung
1
Graue Literatur
1
Handbook
1
Handbuch
1
Interview
1
Lehrbuch
1
Non-commercial literature
1
Series
1
Textbook
1
Wörterbuch
1
conceptual-paper
1
non-article
1
more ...
less ...
Language
All
English
309
Undetermined
107
German
3
Author
All
Sheth, Jagdish N.
399
Parvatiyar, Atul
25
Sharma, Arun
25
Sheth, Jagdish
20
Sisodia, Rajendra
19
Holbrook, Morris B.
17
Krishnan, Balaji C.
14
Malhotra, Naresh K.
14
Sisodia, Rajendra S.
13
Belk, Russell W.
12
Hunt, Shelby D.
11
Kumar, V.
11
Solomon, Michael R.
10
Wind, Yoram
10
Grönroos, Christian
9
Jacoby, Jacob
9
Monroe, Kent B.
9
Uslay, Can
9
Bettman, James R.
7
Green, Paul E.
7
Varadarajan, Rajan
7
Zaltman, Gerald
7
Eshghi, Abdolreza
6
Sinha, Mona
6
Iyer, Gopalkrishnan R.
5
Jain, Varsha
5
Rao, Vithala R.
5
Sethi, S.Prakash
5
Yow, John
5
Ambika, Anupama
4
Bechwati, Nada Nasr
4
Howard, John A.
4
Birnik, Andreas
3
Birnik, Anna-Karin
3
Gross, Barbara L.
3
Kitchen, Philip J.
3
Koschmann, Anthony
3
Kotler, Philip
3
Lutz, Richard J.
3
Newman, Bruce I.
3
more ...
less ...
Institution
All
University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
2
American Marketing Association
1
Freie Universität Berlin / Institut für Marketing
1
International Conference on Relationship Marketing <1996, Berlin>
1
International Conference on Relationship Marketing <1996>
1
National Conference on Social Marketing <1972, Urbana, Ill.>
1
Published in...
All
Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of Business Research
9
Journal of marketing theory and practice
9
Journal of the Academy of Marketing Science
9
Global business perspectives series
7
European Journal of Marketing
6
Journal of marketing
6
Legends in strategic marketing
6
Handbook of relationship marketing
4
International Marketing Review
4
Journal of Consumer Marketing
4
Journal of macromarketing
4
Journal of marketing research : JMR
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Does marketing need reform? : fresh perspectives on the future
3
European journal of marketing : EJM
3
Journal of Business & Industrial Marketing
3
Legends in marketing series
3
Marketing theory
3
Models of buyer behavior
3
The journal of business & industrial marketing
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Business horizons
2
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
2
International marketing review
2
Journal of Indian business research
2
Journal of Services Marketing
2
Journal of global marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Management Science
2
Operations research, Management science : OR MS ; the international literature digest
2
Review of marketing research
2
Working Series in marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
more ...
less ...
Source
All
ECONIS (ZBW)
304
OLC EcoSci
46
USB Cologne (EcoSocSci)
28
Other ZBW resources
23
RePEc
15
BASE
2
EconStor
1
more ...
less ...
Showing
221
-
230
of
419
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
221
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
222
Marketing management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
223
Marketing theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
Saved in:
224
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
Saved in:
225
Strategic marketing and strategic management
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803896
Saved in:
226
Strategic marketing and innovation
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803913
Saved in:
227
Strategy and performance
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803914
Saved in:
228
Inter-organizational cooperation and interactive marketing
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803915
Saved in:
229
Legends in strategic marketing
Los Angeles : SAGE
-
Volume 1-
Persistent link: https://www.econbiz.de/10011803928
Saved in:
230
Environmental sustainability, innovations for emerging markets and marketing in emerging markets
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803935
Saved in:
First
Prev
19
20
21
22
23
24
25
26
27
28
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->