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E-business solutions in the mobile advertisement

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Japanese business models for electronic commerce : laying the foundation of a ubiquitous networking infrastructure with mobile phones and convenience stores

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Internet access and usage is PC-centred. This is not the case in Japan, where Internet usage and electronic commerce in … products of the regional urban structure and lifestyles. Distinct features of Japan’s urban areas favouring the use of mobile … are about to expand to other Southeast Asian countries, where urban structures are similar to those in Japan. One has to …

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