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Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric T.; … - In: Journal of marketing 73 (2009) 6, pp. 1-17
Persistent link: https://www.econbiz.de/10003901067
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Health halos : how health claims bias calorie estimations and lead to overeating
Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2006 - rev
Persistent link: https://www.econbiz.de/10003406615
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Is obesity caused by calorie underestimation? : A psychophysical of meal size estimation
Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2006 - rev.
Persistent link: https://www.econbiz.de/10003379144
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Can "low fat" nutrition labels lead to obesity?
Wansink, Brain (contributor); Chandon, Pierre (contributor) - 2006 - rev.
Persistent link: https://www.econbiz.de/10003379147
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Does in-store marketing work? : Effects of the number and position of shelf facings on attention and evaluation at the point of purchase
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric; … - 2008
Persistent link: https://www.econbiz.de/10003909342
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Does in-store marketing work? : effects of the number and position of shelf facings on brand attention and evaluation at the point of purchase
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric; … - 2009 - Rev. vers.
Persistent link: https://www.econbiz.de/10003912905
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Getting ahead of the Joneses : when equality increases conspicuous consumption among bottom-tier consumers
Ordabayeva, Nailya; Chandon, Pierre - 2010
Persistent link: https://www.econbiz.de/10008798158
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Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre; Hutchinson, J. W.; Bradlow, Eric T.; … - 2007 - Rev.
Persistent link: https://www.econbiz.de/10003565246
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Supersize in one dimension, downsize in three dimensions : effects of spatial dimensionality on size perceptions and preferences
Chandon, Pierre; Ordabayeva, Nailya - In: Journal of marketing research : JMR 46 (2009) 6, pp. 739-753
Persistent link: https://www.econbiz.de/10003926909
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Is food marketing making us fat? : a multi-disciplinary review
Chandon, Pierre; Wansink, Brian - 2011
Persistent link: https://www.econbiz.de/10009357274