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Product rajuvenation strategie...
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Vereinigte Staaten
11
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9
Marketing
8
Marketing theory
6
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6
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6
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5
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5
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William Lazer
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Anzeige
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Lazer, William
69
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Ansary, Adel I. el-
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5
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2
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2
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2
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1
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1
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1
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1
Bell, William E.
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Buzzell, Robert D.
1
Cascino, Anthony E.
1
Crissy, William J. E.
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Ferrell, Odies C.
1
Greene, Mark R.
1
Kosaka, Hiroshi
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Journal of historical research in marketing
7
Journal of marketing
7
AMS review : official publication of the Academy of Marketing Science
5
Business horizons
3
MSU business topics
3
Business Horizons
2
Business topics
2
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2
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1
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1
Australasian marketing journal
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1
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Irwin Series in Quantitative Analysis for Business
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1
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1
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Journal of international marketing
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Journal of retailing
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Marketing logistics: perspectives and viewpoints
1
Marketing management and the Indian economy
1
Opportunities and challenges in United States markets : nijenrode, the Netherlands School of Business
1
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ECONIS (ZBW)
55
USB Cologne (EcoSocSci)
7
OLC EcoSci
4
RePEc
3
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51
Interdisciplinary contributions to marketing management
Lazer, William
;
Kelley, Eugene J.
-
1959
Persistent link: https://www.econbiz.de/10002352800
Saved in:
52
Japanese marketing : towards a better understanding
Lazer, William
;
Murata, Shoji
;
Kosaka, Hiroshi
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 69-81
Persistent link: https://www.econbiz.de/10002352813
Saved in:
53
Consumer environments and life styles of the seventies
Lazer, William
;
Smallwood, John E.
- In:
MSU business topics
20
(
1972
)
2
,
pp. 5-17
Persistent link: https://www.econbiz.de/10002352857
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54
The changing demographics of women
Lazer, William
;
Smallwood, John E.
- In:
Journal of marketing
41
(
1977
)
3
,
pp. 14-22
Persistent link: https://www.econbiz.de/10002352870
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55
The communicationsprocess and innovation
Lazer, William
;
Bell, William E.
- In:
Journal of advertising research
6
(
1966
)
3
,
pp. 2-7
Persistent link: https://www.econbiz.de/10002352880
Saved in:
56
Business and self-regulation
Lazer, William
;
LaBarbera, Priscilla
;
Bell, Martin L.
- In:
Public policy issues in marketing
,
(pp. 105-124)
.
1975
Persistent link: https://www.econbiz.de/10002352896
Saved in:
57
Can an ethical situation be “not a question of ethics”?
Beck, Jeffrey A.
;
Lazer, William
;
Schmidgall, Raymond
- In:
Journal of hospitality marketing & management
19
(
2010
)
2
,
pp. 157-170
Persistent link: https://www.econbiz.de/10003974676
Saved in:
58
Reflections on the American Marketing Association Doctoral Consortium
Lazer, William
;
Bennett, Peter D.
- In:
Journal of historical research in marketing
3
(
2011
)
2
,
pp. 251-260
Persistent link: https://www.econbiz.de/10009233210
Saved in:
59
Product rejuvenation strategies
Lazer, William
;
Luqmani, Mushtaw
;
Quracshi, Zahir
- In:
Business horizons
27
(
1984
)
6
,
pp. 21-28
Persistent link: https://www.econbiz.de/10003620653
Saved in:
60
Mathematical models and methods in marketing
Bass, Frank M.
;
Buzzell, Robert D.
;
Greene, Mark R.
; …
-
1961
Persistent link: https://www.econbiz.de/10003198470
Saved in:
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