Outlines the patchwork of federal law and self‐regulatory codes and guidelines which makes up the legislative system relating to advertising to Canadian children. Lists the former as the Broadcast Code of Advertising to Children, the Telecaster Services of the Television Bureau of Canada, and...

Examines the stringent existing regulations on advertising and marketing to children under 16 (or 18 in the case of alcohol); these safeguards are nevertheless under scrutiny because of growing concern in the UK and Europe. Outlines the three sets of codes of conduct applying to broadcast and...

Outlines some of the ways in which advertising to children differs from advertising to other groups: no other market is so fragmented and rapidly changing, involves advertising to users who rarely purchase and purchasers who rarely use, or is as beset with regulatory controls and by constant...

Outlines Mexican law as it relates to advertising to children: the Federal Law on Radio and Television, the Federal Health Code, and the Federal Consumer Protection Law, plus three major ethics codes which cover advertising and are promulgated by the Communications Council, the Mexican...