Integrated choice and latent variable (ICLV) models represent a promising new class of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, to date applications of ICLV models in marketing are still rare. The...

This paper deals with the data generation process implemented for an analysis of the impact of the 9-Euro ticket on mode choice. We discuss the assumptions made and procedures used to process a raw dataset that is based on GPS traces of individuals’ movements and on survey data into the...

Integrated choice and latent variable (ICLV) models represent a promising newclass of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, to date applications of ICLV models in marketing are still rare. The...

Integrated choice and latent variable (ICLV) models represent a promising new class of models which merge classic choice models with the structural equation approach (SEM) for latent variables. Despite their conceptual appeal, to date applications of ICLV models in marketing are still rare. The...

Travel demand emerges from individual decisions. These decisions, depending on individual objectives, preferences, experiences and spatial knowledge about travel, are both heterogeneous and evolutionary. Research emerging from fields such as road pricing and ATIS requires travel demand models...

Modeling consumer choice in different areas has lead to an increase use of discrete choice models. Probit or Multinomial Logit Models are often the base of further empirical research of consumer choice. In some of these models the equations to solve have no closed-form expression. They include...

Discovering the preferences and the behaviour of consumers is a key challenge in marketing. Information about such topics can be gathered through surveys in which the respondents must assign a score to a number of items. In this article we suggest a strategy to analyze such data and achieve this...

Discrete choice models have been widely used to model individuals' decision-making processes in numerous contexts. Given that people's tastes and preferences over alternative shopping destinations vary for reasons not necessarily observed by demographic characteristics, more intricate modeling...

The discrete choice literature has evolved from the analysis of a choice of a single item from a fixed choice set to the incorporation of a vast array of more complex representations of preferences and choice set formation processes into choice models. Modern discrete choice models include rich...