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Murphy, Patrick E.
91
Laczniak, Gene R.
77
Lusch, Robert F.
10
Santos, Nicholas J. C.
10
Klein, Thomas A.
9
Schlegelmilch, Bodo B.
7
Udell, Jon G.
6
Öberseder, Magdalena
6
Kennedy, Ann-Marie
4
Laczniak, Eugene R.
4
Martin, Kelly D.
4
Sherry, John F.
4
Wilkie, William L.
4
Demuijnck, Geert
3
Enderle, Georges
3
Michie, Donald A.
3
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3
Abela, Andrew V.
2
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2
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2
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2
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2
Gundlach, Gregory T.
2
Hale, James P.
2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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Journal of business ethics : JOBE
18
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16
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9
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8
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2
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2
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2
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2
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1
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1
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ECONIS (ZBW)
94
OLC EcoSci
39
RePEc
7
Other ZBW resources
6
USB Cologne (EcoSocSci)
5
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31
The future of marketing strategy
Lusch, Robert F.
;
Udell, Jon G.
;
Laczniak, Gene R.
- In:
Business horizons
19
(
1976
)
6
,
pp. 65-74
Persistent link: https://www.econbiz.de/10002419259
Saved in:
32
Broadened marketing and social order : a reply
Laczniak, Gene R.
;
Michie, Donald A.
- In:
Journal of the Academy of Marketing Science
7
(
1979
)
3
,
pp. 239-241
Persistent link: https://www.econbiz.de/10002358596
Saved in:
33
Dimensions of future marketing
Laczniak, Gene R.
;
Udell, Jon G.
- In:
MSU business topics
27
(
1979
)
4
,
pp. 33-44
Persistent link: https://www.econbiz.de/10002358604
Saved in:
34
Ethical marketing : perceptions of economic goods and social problems
Laczniak, Gene R.
- In:
Journal of macromarketing : examining the interactions …
1
(
1981
)
1
,
pp. 49-57
Persistent link: https://www.econbiz.de/10002358615
Saved in:
35
Evaluating the marketing of energy conservation by utilities
Laczniak, Gene R.
- In:
Akron business and economic review
9
(
1978
)
3
,
pp. 6-10
Persistent link: https://www.econbiz.de/10002358634
Saved in:
36
Futures research : a new perspective for corporate planning
Laczniak, Gene R.
;
Lusch, Robert F.
- In:
Review of regional economics and business
2
(
1977
)
2
,
pp. 10-15
Persistent link: https://www.econbiz.de/10002358649
Saved in:
37
Marketing in 1985 : a view from the Ivory Tower
Laczniak, Gene R.
;
Lusch, Robert F.
;
Udell, Jon G.
- In:
Journal of marketing
41
(
1977
)
4
,
pp. 47-56
Persistent link: https://www.econbiz.de/10002358663
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38
The social disorder of the broadened concept of marketing
Laczniak, Gene R.
;
Michie, Donald A.
- In:
Journal of the Academy of Marketing Science
7
(
1979
)
3
,
pp. 214-232
Persistent link: https://www.econbiz.de/10002358679
Saved in:
39
Social marketing : its ethical dimensions
Laczniak, Gene R.
- In:
Journal of marketing
43
(
1979
)
2
,
pp. 29-36
Persistent link: https://www.econbiz.de/10002358694
Saved in:
40
Towards 2000: a tougher future for Australian business?
Laczniak, Gene R.
- In:
Asia Pacific journal of management : APJM ; a …
11
(
1994
)
1
,
pp. 67-90
Persistent link: https://www.econbiz.de/10001163536
Saved in:
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