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Cricelli, Livio; Greco, Marco; Grimaldi, Michele - In: International journal of management and decision making … 12 (2012/13) 2, pp. 146-164

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Consumer preference for new wireless data services

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Unlocking the promise of mobile value-added services by applying new collaborative business models

Chen, Peng-ting; Cheng, Joe Z. - In: Technological forecasting & social change : an … 77 (2010) 4, pp. 678-693

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Factors influencing the adoption of mobile services "consumers' preferences" using analytic hierarchy process

Nikou, Shahrokh; Mezei, Jozsef; Bouwman, Harry; Liu, Yong - 2011

The rapid and widespread development of innovations in mobile services is changing societies and improving lives around the world. Due to lagging adoption, many of these new innovations have yet failed to generate revenue that was expected by mobile network operators, application and content...

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Customer preference oriented product design using AHP-modified TOPSIS approach

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Evaluation of mobile services and substantial adoption factors with Analytic Hierarchy Process (AHP)

Nikou, Shahrokh; Mezei, József - In: Telecommunications policy : the international journal … 37 (2013) 10, pp. 915-929

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An analytic hierarchy process analysis : application to subscriber retention decisions in the Nigerian mobile telecommunications

Adebiyi, Sulaimon Olanrewaju; Oyatoye, Emmanuel Olateju; … - In: International journal of management and economics 48 (2015), pp. 63-83

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Providing a framework for development of mobile government using fuzzy Delphi and fuzzy AHP : a case of mobile government in Iran

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Einsatz des Analytic Hierarchy Process im Relationship Marketing : eine Analyse strategischer Optionen bei Dienstleistungsunternehmen

Ahlert, Martin - 2003 - 1. Aufl.

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Ranking mobile wallet service providers using fuzzy multi-criteria decision-making approach

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