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1. Competing in the creative and cultural industries : the strategic way -- 2. Diagnosing the problem and formulating a response -- 3. Strategizing for experience providers -- 4. Strategizing for bespoke singularities/one-offs -- 5. Strategizing for the makers of reproducible products -- 6....
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This book analyses the economic development of cities from the 'cultural economy' and 'creative industry' perspectives, examining and differentiating them as two related but distinct segments of contemporary city economies. The authors argue that although they are normally conflated, the first...
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