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Product image formation process is a valuable insight for correct understanding of consumer behaviour. When product is … a tourism destination, image formation is even more important due to the inability of pretest the tourist product. This … framework gives place to the present research on tourism destination image. The paper starts with a litterature review on the …
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The research steam on tourism destination image, begun in the late 1960s, has been essentially operational in its … approach, and only occasionally strategic. Aspects relating to the image of tourism destinations still constitute a relatively … rigorously study and evaluate the image of what we understand as a tourism destination characterized by “sun and beach”. It then …
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. Three specific issues are considered: the destination life cycle concept, capacity, and destination image. Conclusions are …
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