As the markets of Eastern Europe continue to liberalize, they are becoming increasingly important to Western retailers who seek international market opportunities. The current research compares consumer perceptions of price as a marketplace cue in Polish and US cultures. A hierarchical...

Generation Y, children born to baby‐boomers, is widely considered to be the next big generation. Businesses are therefore struggling to find ways to capture a piece of this market. Could cause‐related marketing be the answer? Employs an experimental design to examine how college‐age...

While no two businesses are the same, examples from Edinburgh Pakistani community convenience store owners illustrate business survival strategies developed in response to increased environmental challenges presented by changing consumer behaviour, increased competition and demographic...

Considers the brand and store choice behaviour of grocery shoppers and explores relationships among consumer characteristics, brand choice criteria and store selection criteria. A survey was carried out to collect data on demographic profiles and decision criteria of shoppers in the Greek...

The purpose of this paper is to assess the relative strengths and weaknesses of a mall as viewed by two shopper segments: those shoppers who prefer to shop there, versus those who favor a competitor mall. The importance‐performance technique is used in analyzing the data. Study results and...

Store layouts are important determinants of behaviour. A review of the academic and commercial literature suggests that the methodological and theoretical approaches have provided methods and approaches that are difficult for practitioners to adopt. This paper offers a robust theoretical...

Most research related to consumer choice of retailers emphasizes retailer attributes and/or consumer characteristics. Since many retail formats, including online retailing, have emerged in recent years, knowledge of how consumers select retail formats must be updated. A source of influence that...

Retail shopping establishments in the West have evolved through many different stages, in close association with Western lifestyles. The growth of supermarkets has been an important part of this trend, and in the 1980s, they were introduced in China. With their distinctive business environment,...

The “food deserts” debate can be enriched by setting the particular circumstances of food deserts – areas of very limited consumer choice – within a wider context of changing retail provision in other areas. This paper’s combined focus on retail competition and consumer choice shifts...

Interest is increasing interest in the links between social exclusion and access to both grocery and retail stores. There is however little knowledge of the extent to which consumers lack convenient access to retail facilities. Data from 30,000 households from the 1999‐2000 Scottish household...