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Advertising and the invasion of privacy

Mansfield, Phylis M. - 2007

Persistent link: https://www.econbiz.de/10003728862

Marketing to children

Mansfield, Phylis M. - 2007

Persistent link: https://www.econbiz.de/10003728946

Sex and advertising

Pinto, Mary Beth; Crane, John D. - 2007

Persistent link: https://www.econbiz.de/10003729023

College students' attitudes toward the Act of Gambling : influence from consumer socialization agents

Pinto, Mary Beth; Mansfield, Phylis M. - In: Services marketing quarterly 32 (2011) 3, pp. 210-227

Persistent link: https://www.econbiz.de/10009273287

Gender Differences in Students' and Parents' Evaluative Criteria When Selecting a College

Mansfield, Phylis M.; Warwick, Jacquelyn - In: Journal of Marketing for Higher Education 15 (2006) 2, pp. 47-80

<title>ABSTRACT</title> Evaluation of gender differences between students and between parents based on the perceived financial, social, psychological, physical, and functional risks associated with college selection. Nineteen criteria associated with these risks were evaluated for significant gender...

Persistent link: https://www.econbiz.de/10010973082

Perceived Risk in College Selection: Differences in Evaluative Criteria Used by Students and Parents

Warwick, Jacquelyn; Mansfield, Phylis M. - In: Journal of Marketing for Higher Education 13 (2003) 1-2, pp. 101-125

<title>ABSTRACT</title> Students and parents base college selection on how well the college will overcome the perceived financial, social, psychological, physical, and functional risks associated with the college experience. Nineteen criteria associated with these risks were evaluated for significant...

Persistent link: https://www.econbiz.de/10010973091

Information Learned From Socialization Agents: Its Relationship to Credit Card Use

Pinto, Mary Beth; Parente, Diane H.; Mansfield, Phylis M. - In: Family and consumer sciences research journal 33 (2005) 4, pp. 357

Persistent link: https://www.econbiz.de/10006607509

Consumer Vulnerability and Credit Card Knowledge Among Developmentally Disabled Citizens

MANSFIELD, PHYLIS M.; PINTO, MARY BETH - In: Journal of consumer affairs : official publication of … 42 (2008) 3, pp. 425-439

Persistent link: https://www.econbiz.de/10008718814

College Students' Attitudes Toward the Act of Gambling: Influence From Consumer Socialization Agents

Pinto, Mary Beth; Mansfield, Phylis M. - In: Services marketing quarterly 32 (2011) 3, pp. 210-228

Persistent link: https://www.econbiz.de/10009178785