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82
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72
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70
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67
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63
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61
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57
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56
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55
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Rajagopal
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SpringerLink / Bücher
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1
The behavioral and neuroeconomics of food and brand decisions : executive summary
Bruce, Amanda
;
Crespi, John M.
;
Lusk, Jayson L.
- In:
Journal of agricultural & food industrial organization
13
(
2015
)
1
,
pp. 1-4
Persistent link: https://www.econbiz.de/10011415767
Saved in:
2
Neuroscience in consumer marketing research : an analysis drawn from the examples of food products
Świerczyńska-Kaczor, Urszula
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
14
(
2015
)
2
,
pp. 163-172
Persistent link: https://www.econbiz.de/10011339354
Saved in:
3
The emergence of neuromarketing investigated through online public communications (2002-2008)
Levallois, Clement
;
Smidts, Ale
;
Wouters, Paul
- In:
Business history
63
(
2021
)
3
,
pp. 443-466
Persistent link: https://www.econbiz.de/10012483791
Saved in:
4
The (neural) dynamics of stochastic choice
Webb, Ryan
- In:
Management science : journal of the Institute for …
65
(
2019
)
1
,
pp. 230-255
Persistent link: https://www.econbiz.de/10011991399
Saved in:
5
Consumer neuroscience : past, present, and future
Karmarkar, Uma R.
;
Plassmann, Hilke
- In:
Organizational research methods : ORM
22
(
2019
)
1
,
pp. 174-195
Persistent link: https://www.econbiz.de/10012005389
Saved in:
6
The evolution of self-control in the brain
Jimenez-Gomez, David
-
2018
-
Version: July 2018
Persistent link: https://www.econbiz.de/10011920815
Saved in:
7
The normalization of consumer valuations : context-dependent preferences from neurobiological constraints
Webb, Ryan
;
Glimcher, Paul W.
;
Louie, Kenway
- In:
Management science : journal of the Institute for …
67
(
2021
)
1
,
pp. 93-125
Persistent link: https://www.econbiz.de/10012435255
Saved in:
8
Neuroeconomics : foundational issues and consumer relevance
Egidi, Giovanna
;
Nusbaum, Howard C.
;
Cacioppo, John T.
- In:
Handbook of consumer psychology
,
(pp. 1177-1214)
.
2008
Persistent link: https://www.econbiz.de/10003716690
Saved in:
9
Consumer Neuroscience
Kenning, Peter
;
Lehmann-Waffenschmidt, Marco
;
Hubert, …
- In:
Das Wirtschaftsstudium : wisu ; Zeitschrift für …
37
(
2008
)
2
,
pp. 215-219
Persistent link: https://www.econbiz.de/10003638906
Saved in:
10
Intangibility in intertemporal choice
Rick, Scott
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003753363
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