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From the tool to the virtuality: motivation and styles of Internet users: the example of seniors
Bergadaà, Michelle; Hebali, Mohamed Jamil - In: Internet applications in Euromarketing, (pp. 41-69). 2002
Persistent link: https://www.econbiz.de/10002403320
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Personalization of the web interface
Wood, Natalie T. - 2002
Persistent link: https://www.econbiz.de/10002654954
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Die Zukunft: die Kunden betreiben offensives Marketing
Meyer, Anton - In: Alles Marketing oder was? : Wie Marketing zentrale …, (pp. 8-28). 2000
Persistent link: https://www.econbiz.de/10001616487
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Erlebnisorientiertes Internetmarketing : Analyse, Konzeption und Umsetzung von Internetshops aus verhaltenswissenschaftlicher Perspektive
Diehl, Sandra - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001632765
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Mundpropaganda im Internet : Bezugsrahmen und empirische Fundierung des Einsatzes von Virtual Communities im Marketing
Meyer, Jörg - 2004
Persistent link: https://www.econbiz.de/10002034983
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Kommerzielle virtuelle communities : eine Analyse unterschiedlicher Konzepte aus Konsumentensicht
Buss-Strotmann, Claudia; Eissrich, Daniel - 2001
Persistent link: https://www.econbiz.de/10001576788
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Online information search with electronic agents: drivers, impediments. and privacy issues
Spiekermann, Sarah - 2001
Persistent link: https://www.econbiz.de/10001679229
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Vertrauen in Kundenartikulationen auf virtuellen Meinungsplattformen
Hennig-Thurau, Thorsten (contributor) - In: Electronic Services, (pp. 461-487). 2002
Persistent link: https://www.econbiz.de/10001652834
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Privacy as Identity Territoriality : Re-Conceptualising Behaviour in Cyberspace
Mc Mahon, Ciarán - 2015
Recent exposés of global surveillance have heightened already-heated debates about privacy in a technological society. In this paper, we explore the context and probable effects of this crisis, the character of privacy concerns, re-interpret what is meant by 'privacy', provide some solutions to...
Persistent link: https://www.econbiz.de/10013034251