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Problem-solving research, and formal problem-solving practice as well, begins with the assumption that a problem has been identified or formulated for solving. The problem-solving process then involves a search for a satisfactory or optimal solution to that problem. In contrast, we propose that,...
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Firms and governments are increasingly interested in learning to exploit the value of lead user innovations for commercial advantage. Improvements to lead user theory are needed to inform and guide these efforts. In this paper we empirically test and confirm the basic tenants of lead user...
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