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The relationship between intra-organizational and inter-organizational coordination and its influence on product quality improvement
Carr, Amelia S.; Muthusamy, Senthilkumar; Lee, Peggy D. - In: The journal of applied business research 24 (2008) 1, pp. 85-101
Persistent link: https://www.econbiz.de/10003686614
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An application of Keller's brand equity model in a B2B context
Kuhn, Kerri-Ann L.; Alpert, Frank; Pope, Nigel K. Ll. - In: Qualitative market research : an international journal 11 (2008) 1, pp. 40-58
Persistent link: https://www.econbiz.de/10003698915
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Implications of Web assurance services on e-commerce
Runyan, Bruce; Smith, Katherine T.; Smith, L. Murphy - In: Accounting forum : advancing the interdisciplinary and … 32 (2008) 1, pp. 46-61
Persistent link: https://www.econbiz.de/10003660565
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Verbesserung des Informationstransfers im Supply Chain Management
Gaudig, Sonja - 2008 - Als Ms. gedr.
Persistent link: https://www.econbiz.de/10003661529
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Stärkt integrierte Kommunikation ihre Marke? : eine empirische Untersuchung im B2B-Markt
Bauer, Hans H.; Donnevert, Tobias; Merkel, Jan - 2008
Persistent link: https://www.econbiz.de/10003666432
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The state of empirical research on the adoption and diffusion of business-to-business e-commerce
Sila, Ismail - In: International journal of electronic business 12 (2015) 3, pp. 258-301
Persistent link: https://www.econbiz.de/10011538225
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How brand orientation impacts B2B service brand equity? : an empirical study among Chinese firms
Zhang, Jing; Jiang, Yanxin; Shabbir, Rizwan; Zhu, Miao - In: The journal of business & industrial marketing 31 (2016) 1, pp. 83-98
Persistent link: https://www.econbiz.de/10011539342
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The impact of inter-organizational information systems-enabled external integration on capabilities of buyer-supplier dyads
Radhakrishnan, Abirami; Davis, John Stephen; Sridharan, … - In: European management journal 36 (2018) 4, pp. 558-572
Persistent link: https://www.econbiz.de/10011917245
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What drives post-adoption usage? : investigating the negative and positive antecedents of disruptive technology continuous adoption intentions
Obal, Michael W. - In: Industrial marketing management : the international … 63 (2017), pp. 42-52
Persistent link: https://www.econbiz.de/10011730095