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Concepts of business communication, corporate culture & corporate identity
Bungarten, Theo (ed.) - 1991
Persistent link: https://www.econbiz.de/10000085149
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Communication methods to promote grassroots
O'Sullivan-Ryan, Jeremiah; Kaplun, Mario - 1979
Persistent link: https://www.econbiz.de/10000007310
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Propaganda, communication, and public opinion : a comprehensive reference guide
Smith, Bruce Lannes; Lasswell, Harold Dwight; Casey, … - 1946
Persistent link: https://www.econbiz.de/10000021359
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The orientation of organizations to their environments : functions of the unconscious mind
Woerkum, Cees van; Aarts, M. N. C. - In: Journal of public relations research : a quarterly … 20 (2008) 2, pp. 180-206
Persistent link: https://www.econbiz.de/10003714297
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Die Sprache der Wirtschaft
Moss, Christoph (ed.) - 2009 - 1. Auflage
Persistent link: https://www.econbiz.de/10003716491
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Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
Siems, Florian (ed.); Brandstätter, Manfred (ed.);  … - 2008 - 1. Auflage
Persistent link: https://www.econbiz.de/10003716496
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Unternehmenskommunikation : ein Leitfaden
Mast, Claudia - 2008 - 3., neu bearb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003716798
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International journal of strategic communication
London [u.a.] : Routledge, Taylor and Francis Group; … - 1.2007 -
Persistent link: https://www.econbiz.de/10003641489
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International journal of strategic communication
London [u.a.] : Routledge, Taylor and Francis Group - 1.2007 -
Persistent link: https://www.econbiz.de/10003641490
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Corporate communication revisited : integrating business strategy and strategic communication
Zerfaß, Ansgar - In: Public relations research : European and international …, (pp. 65-96). 2008
Persistent link: https://www.econbiz.de/10003728411