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Customer relationship management functions : a survey of Greek bank customer satisfaction perceptions
Mylonakis, John - In: The ICFAI University journal of bank management : IJBM 8 (2009) 2, pp. 7-31
Persistent link: https://www.econbiz.de/10003859060
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Greek banks in new emerging South Eastern European markets
Vasiliadis, Labros - In: Journal for international business and entrepreneurship … 7 (2013) 1, pp. 81-92
Persistent link: https://www.econbiz.de/10009727956
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Financial crisis and Greek banks' internationalisation
Vasiliadis, Labros - In: Global business & economics review 18 (2016) 3/4, pp. 247-258
Persistent link: https://www.econbiz.de/10011665269
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Vertriebssteuerung im internationalen Privatkundengeschäft
Neske, Rainer - In: Vertriebssteuerung in der Finanzdienstleistungsindustrie, (pp. 103-120). 2008
Persistent link: https://www.econbiz.de/10003699338
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Factors that affect consumers' cross-buying intention : a model for financial services
Soureli, Magdalini; Lewis, Barbara R.; Karantinou, … - In: Journal of financial services marketing : JFSM 13 (2008/09) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10003806426
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Price satisfaction and personnel efficiency as antecedents of overall satisfaction from consumer credit products and positive word of mouth
Lymperopoulos, Constantine; Chaniotakis, Ioannis E. - In: Journal of financial services marketing : JFSM 13 (2008/09) 1, pp. 63-71
Persistent link: https://www.econbiz.de/10003806434
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A bank customer analysis and mortgage services evaluation : implications of market segmentation policies
Mylonakis, John - In: Banks and bank systems : international research journal 2 (2007) 3, pp. 157-172
Persistent link: https://www.econbiz.de/10003867833
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Customers' relationship expectations and costs as segmentation variables : preliminary evidence from banking
Dimitriadis, Sergios - In: The journal of services marketing 25 (2011) 4, pp. 294-308
Persistent link: https://www.econbiz.de/10009272268
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A model of green bank marketing
Lymperopoulos, Constantine; Chaniotakis, Ioannis E.; … - In: Journal of financial services marketing : JFSM 17 (2012/13) 2, pp. 177-186
Persistent link: https://www.econbiz.de/10009681450
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The influence of banking advertising on bank customers: an examination of Greek bank customers' choices
Mylonakis, John - In: Banks and bank systems : international research journal 3 (2008) 4, pp. 44-49
Persistent link: https://www.econbiz.de/10003844958