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We consider the problem of estimating the lifetime value of customers, when a large number of features are present in the data. In order to measure lifetime value we use survival analysis models to estimate customer tenure. In such a context, a number of classical modelling challenges arise. We...
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Tourism has become a global economic driver, accounting for 11% of global GDP and 10% of total employment. Nature-based and wildlife tourism have particularly grown faster than the rest of the industry over the past 10 years. The sustainability of nature-based tourism, and recreation, is often...
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We consider the problem of estimating the lifetime value of customers, when a large number of features are present in the data. In order to measure lifetime value we use survival analysis models to estimate customer tenure. In such a context, a number of classical modelling challenges arise. We...
Persistent link: https://www.econbiz.de/10010326112