Sports-related event sponsoring has rapidly grown into a key ingredient of the marketing communications mix. We use … judge the benefits that accrue to sponsoring companies to be commensurate with the expenses, as evidenced by insignificant … significantly while the international sponsors on average experience positive returns. The domestic firms' sponsorship decision may …

This Essay discusses antitrust-related FRAND issues in China. In Part I, the Essay provides an overview of China … literatures. In Part II, this Essay discusses standard setting in China, and how FRAND-related issues are handled under Chinese …, the Essay offers thoughts on the lack of transparency in China's antitrust regime as well as the use of industry policy in …