capitalists to finance the revolution. Mao continued to promote trade after 1949. Jason Kelly shows how global deals kept China …

provides a comprehensive assessment of the changes in consumption patterns in China, the current size of the Chinese consumer … market, and the regional variations. Second, it presents an interpretation of the changes in the country's regulatory system … WTO. Third, it delivers a systematic analysis of the transformation of China's retail sector. This includes the entry and …

1. Introduction -- 2. The consumer market : size, consumption patterns, and regional variations -- 3. Building a modern … the Middle Kingdom -- 6. Nurturing national champions -- 7. The setback of best buy and media market : an analysis of … China's consumer electronics retailing -- 8. Development of shopping centers as new consumption space -- 9. Luxury retailing …