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The 2009 McKinsey Award Winners
Meyer, Christopher; Kirby, Julia - In: Harvard business review : HBR (2010), pp. 36-38
Persistent link: https://www.econbiz.de/10008402457
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STRATEGIEN - Leadership im Zeitalter der Transparenz - Corporate Social Responsibility: Ein wenig Sponsoring hier, ein bisschen Umweltschutz da — das reicht nicht mehr. So reagiere...
Meyer, Christopher; Kirby, Julia - In: Harvard-Business-Manager : das Wissen der Besten 32 (2010) 6, pp. 54-66
Persistent link: https://www.econbiz.de/10008423982
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MEINUNGEN - Sind wir noch britisch? Fallstudie: Sein traditionelles Karomuster hat das Modehaus Castlebridge berühmt gemacht. Doch auf den Etiketten steht heute "Made in Malaysia"....
Kirby, Julia - In: Harvard-Business-Manager : das Wissen der Besten 30 (2008) 1, pp. 96-105
Persistent link: https://www.econbiz.de/10007901105
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THE HBR INTERVIEW - The Institutional Yes - Amazon.com is known for its bold and sometimes counter-intuitive strategic moves. Its founder and CEO reveals that the company's strateg...
Bezos, Jeff; Kirby, Julia; Stewart, Thomas A. - In: Harvard business review : HBR (2007), pp. 74-83
Persistent link: https://www.econbiz.de/10007872283
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HBR CASE STUDY - Mad About Plaid - Castlebridge & Company, the maker of an iconic British product, is poised to shift the last of its manufacturing operations outside the UK. Is it...
Kirby, Julia - In: Harvard business review : HBR (2007), pp. 39-52
Persistent link: https://www.econbiz.de/10007873667
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SYNTHESIS
Kirby, Julia - In: Harvard business review : HBR (2012), pp. 158-160
Persistent link: https://www.econbiz.de/10009990397
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Creative That Cracks the Code - Six campaigns provide assurance that the creativity of advertising will never cease.
Kirby, Julia - In: Harvard business review : HBR (2013), pp. 86-89
Persistent link: https://www.econbiz.de/10010087188
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Creative That Cracks the Code - Six campaigns provide assurance that the creativity of advertising will never cease.
Kirby, Julia - In: Harvard business review : HBR (2013), pp. 86-89
Persistent link: https://www.econbiz.de/10010087424
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Fresh Perspective - The very nature of capitalism is changing-here's why
Meyer, Chris; Kirby, Julia - In: AFP Exchange / Association for Financial Professionals … (2012), pp. 34-37
Persistent link: https://www.econbiz.de/10010011087
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THE BIG IDEA - Runaway Capitalism - In nature, runaway effects drive species to extinction. They could be the death of capitalism, too. But a cure is coming from emerging economies...
Meyer, Christopher; Kirby, Julia - In: Harvard business review : HBR (2012), pp. 66-78
Persistent link: https://www.econbiz.de/10010011723