Generation Z is arriving on the labour scene. In the near future, this generation will dominate organisations’ recruitment and selection processes. Theories regarding the attraction and retention of talent were initially developed based on the characteristics of previous generations in the...

Introduction -- The Labour Market of the Future -- An Overview of Talent Relationship Management -- Defining Relevant Target Groups -- The Employee Value Proposition -- Active Sourcing Strategies -- Candidate Retention -- The Positive Candidate Experience -- Framework Conditions -- Conclusion.

Attracting talent, particularly from Generation Z, remains a paramount concern for organizations across diverse industries. This paper aims to identify key variables influencing candidate attractiveness in joining organizations. Three variables-Corporate Social Responsibility (CSR), Employer...