Minkov, Michael; Kaasa, Anneli - In: Cross Cultural & Strategic Management 28 (2020) 2, pp. 384-406
Purpose: Recent studies exposed serious issues with Hofstede's popular model of culture, especially his uncertainty avoidance (UA) and masculinity-femininity (MAS–FEM) dimensions. However those studies did not focus on work-related issues as in Hofstede’s research....