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Environmental influences on pre-schooler’s understanding of brand symbolism
Watkins, Leah; Aitken, Robert; Thyne, Maree; Robertson, … - In: Marketing intelligence & planning 35 (2017) 7, pp. 907-922
Persistent link: https://www.econbiz.de/10011798106
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"It is amazing how complete is the delusion that beauty is goodness" : expectancies associated with tween makeup ownership
Thyne, Maree; Robertson, Kirsten; Thomas, Tabitha; … - In: International journal of consumer studies 40 (2016) 5, pp. 543-551
Persistent link: https://www.econbiz.de/10011620039
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Advertising's impact on pre-schoolers' brand knowledge and materialism
Watkins, Leah; Aitken, Robert; Robertson, Kirsten; … - In: International journal of consumer studies 40 (2016) 5, pp. 583-591
Persistent link: https://www.econbiz.de/10011620097
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Public and parental perceptions of and concerns with advertising to preschool children
Watkins, Leah; Aitken, Robert; Robertson, Kirsten; … - In: International journal of consumer studies 40 (2016) 5, pp. 592-600
Persistent link: https://www.econbiz.de/10011620125
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Book review
Thyne, Maree - In: Tourism management : research, policies, practice 27 (2006) 6, pp. 1440-1441
Persistent link: https://www.econbiz.de/10007285813
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An investigation into customer satisfaction levels in the budget accommodation sector in Scotland: a case study of backpacker tourists and the Scottish Youth Hostels Association
Nash, Robert; Thyne, Maree; Davies, Sylvie - In: Tourism management : research, policies, practice 27 (2006) 3, pp. 525-532
Persistent link: https://www.econbiz.de/10006809030
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A journey to the authentic: Museum visitors and their negotiation of the inauthentic
Hede, Anne-Marie; Thyne, Maree - In: Journal of marketing management : MM 26 (2010) 7, pp. 686-706
Persistent link: https://www.econbiz.de/10008435845
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The ZMET method : using projective technique to understand consumer home choice
Khoo-Lattimore, Catheryn; Thyne, Maree; Robertson, Kirsten - In: The marketing review 9 (2009) 2, pp. 139-154
Persistent link: https://www.econbiz.de/10009853150
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Re-thinking brand extension theory : parents, siblings and off-spring or landlords and tenants?
Hede, Anne-Marie; Kerrigan, Finola; Thyne, Maree - In: Marketing theory 23 (2023) 2, pp. 249-265
Persistent link: https://www.econbiz.de/10014293961
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Hospitality, tourism, and lifestyle concepts : implications for quality management and customer satisfaction
Thyne, Maree (contributor) - 2004
Persistent link: https://www.econbiz.de/10009607467