"Our goal in the 13th edition, as it was in the first edition, is to instill in students a fascination with both the functioning of the economy and the power and breadth of economics. The first line of every edition of our book has been "The study of economics should begin with a sense of...

The scope and method of economics -- The economic problem : scarcity and choice -- Demand, supply, and market equilibrium -- Demand and supply applications -- Elasticity -- Household behavior and consumer choice -- The production process : the behavior of profit-maximizing firms -- Short-run...