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Social marketing
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Basil, Debra Z.
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15
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6
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3
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3
Burton, Suzan
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Liyanaarachchi, Gajendra
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2
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A stakeholder approach to corporate social responsibility : pressures, conflicts, and reconciliation
1
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1
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International Journal of Sports Marketing and Sponsorship
1
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1
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1
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Memorable customer experiences : a research anthology
1
Social marketing for public health : global trends and success stories
1
Sport, Business and Management: An International Journal
1
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1
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1
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1
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1
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ECONIS (ZBW)
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1
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1
Enhancing occupational health and safety in young workers : the role of social marketing
Lavack, Anne M.
;
Magnuson, Sherry L.
;
Deshpande, Sameer
; …
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
3
,
pp. 193-204
Persistent link: https://www.econbiz.de/10003832742
Saved in:
2
A comparison of consumers and dieticians : nutrition focus, food choice, and mental accounting
Basil, Michael D.
;
Basil, Debra Z.
;
Deshpande, Sameer
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
3
,
pp. 283-297
Persistent link: https://www.econbiz.de/10003893355
Saved in:
3
Enhancing occupational health and safety in young workers : the role of social marketing
Lavack, Anne M.
;
Magnuson, Sherry L.
;
Deshpande, Sameer
; …
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
3
,
pp. 193-204
Persistent link: https://www.econbiz.de/10009882284
Saved in:
4
The marketing market: A study of PhD supply, demand, hiring institutions, and job candidates
Basil, Michael D.
;
Basil, Debra Z.
- In:
Journal of Business Research
59
(
2006
)
4
,
pp. 516-523
Persistent link: https://www.econbiz.de/10005477588
Saved in:
5
Social marketing in action : cases from around the world
Basil, Debra Z.
(
ed.
);
Diaz-Meneses, Gonzalo
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011979200
Saved in:
6
Communications in social marketing
Alden, Dana
;
Basil, Michael D.
;
Deshpande, Sameer
- In:
The SAGE handbook of social marketing
,
(pp. 167-177)
.
2011
Persistent link: https://www.econbiz.de/10009380669
Saved in:
7
Guilt and giving : a process model of empathy and efficacy
Basil, Debra Z.
;
Ridgway, Nancy M.
;
Basil, Michael D.
- In:
Psychology & marketing
25
(
2008
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10003735793
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8
The marketing market : matching academic hiring institutions and job candidates
Basil, Michael D.
;
Basil, Debra Z.
- In:
Journal of marketing education : JME
30
(
2008
)
2
,
pp. 138-149
Persistent link: https://www.econbiz.de/10003750096
Saved in:
9
The marketing market: A study of PhD supply, demand, hiring institutions, and job candidates
Basil, Michael D.
;
Basil, Debra Z.
- In:
Journal of business research : JBR
59
(
2006
)
4
,
pp. 516
Persistent link: https://www.econbiz.de/10006713290
Saved in:
10
The Marketing Market: Matching Academic Hiring Institutions and Job Candidates
Basil, Michael D.
;
Basil, Debra Z.
- In:
Journal of marketing education : JME
30
(
2008
)
2
,
pp. 138-149
Persistent link: https://www.econbiz.de/10008078658
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