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Influence of Soldout Products on Consumer Choice
Ge, Xin; Messinger, Paul R.; Li, Jin - In: Journal of retailing 85 (2009) 3, pp. 274-288
Persistent link: https://www.econbiz.de/10008896513
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Influence of Soldout Products on Consumer Choice
Ge, Xin; Messinger, Paul R.; Li, Jin - In: Journal of retailing 85 (2009) 3, pp. 274-287
Persistent link: https://www.econbiz.de/10008306741
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Facilitating a hierarchy of engagement : corporate education in virtual worlds
Messinger, Paul R.; Ge, Xin; Mayhew, Glenn E.; … - In: Virtual environments for corporate education : employee …, (pp. 194-216). 2010
Persistent link: https://www.econbiz.de/10003973171
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Consumer perceptions of ambiguous price promotions : scratch and save promotions versus tensile price claims
Choi, Sungchul; Ge, Xin; Messinger, Paul R. - In: The journal of product & brand management 19 (2010) 7, pp. 477-486
Persistent link: https://www.econbiz.de/10008772602
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Reflections of the extended self : visual self-representation in avatar-mediated environments
Messinger, Paul R.; Ge, Xin; Smirnov, Kristen; … - In: Journal of business research : JBR 100 (2019), pp. 531-546
Persistent link: https://www.econbiz.de/10012024007
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Gleaning inferences from soldout products
Ge, Xin; Messinger, Paul R.; Lin, Yuanfang - In: Journal of retailing and consumer services 49 (2019), pp. 173-185
Persistent link: https://www.econbiz.de/10012025844
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The preference-signaling effect of search
Ge, Xin; Brigden, Neil; Häubel, Gerald - In: Journal of consumer psychology : JCP : the official … 25 (2015) 2, pp. 245-256
Persistent link: https://www.econbiz.de/10011374511
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What to say when : influencing consumer choice by delaying the presentation of favorable information
Ge, Xin; Häubl, Gerald; Elrod, Terry - In: Journal of consumer research : JCR ; an … 38 (2011/12) 6, pp. 1004-1021
Persistent link: https://www.econbiz.de/10009540267
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Consumer perceptions of ambiguous price promotions: scratch and save promotions versus tensile price claims
Choi, Sungchul; Ge, Xin; Messinger, Paul R. - In: The journal of product & brand management 19 (2010) 7, pp. 477-487
Persistent link: https://www.econbiz.de/10008720144
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Consumer perceptions of ambiguous price promotions: scratch and save promotions versus tensile price claims
Choi, Sungchul; Ge, Xin; Messinger, Paul R. - In: Journal of Product & Brand Management 19 (2010) 7, pp. 477-486
Purpose – The purpose of this paper is to examine how consumers respond differently to “scratch and save (SAS)” promotions versus “tensile price claims (TPC).” SAS promotions provide a possible discount (determined probabilistically) but conceal the exact amount until purchase. Tensile...
Persistent link: https://www.econbiz.de/10014896192