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Innovation marketing : an introduction
Steinhoff, Fee; Trommsdorff, Volker - In: Strategies and communications for innovations : an …, (pp. 105-116). 2011
Persistent link: https://www.econbiz.de/10008987604
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User-centered radical innovation at Telekom Innovation Laboratories : tools and methods to generate new propositions for mobile payment
Steinhoff, Fee; Breuer, Henning - In: Strategy and communication for innovation, (pp. 381-395). 2013
Persistent link: https://www.econbiz.de/10010246315
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Innovation marketing : an introduction
Steinhoff, Fee; Trommsdorff, Volker - In: Strategy and communication for innovation, (pp. 161-172). 2013
Persistent link: https://www.econbiz.de/10010246341
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Customer orientation in innovation projects and new product development success : the moderating effect of product innovativeness
Salomo, Sören; Steinhoff, Fee; Trommsdorff, Volker - In: International journal of technology management : IJTM 26 (2003) 5/6, pp. 442-463
Persistent link: https://www.econbiz.de/10001932846
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Strike while the iron is hot : user centricity adapted to the agile innovation development process
Schulz, Jörn; Steinhoff, Fee; Jepsen, Kathrin - In: Strategy and communication for innovation : integrative …, (pp. 349-365). 2017
Persistent link: https://www.econbiz.de/10011663050
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Customer orientation in innovation projects and new product development success -- The moderating effect of product innovativeness
Salomo, Sören; Steinhoff, Fee; Trommsdorff, Volker - In: International journal of technology management : IJTM 26 (2003) 5-6, pp. 442-463
Persistent link: https://www.econbiz.de/10006967678
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User Driven Innovation@Telekom Laboratories — Das Innovationsforum
Chartron, Jeannine; Steinhoff, Fee; Paulssen, Marcel - In: Ideenmanagement : Zeitschrift für Vorschlagswesen und … 37 (2011) 1, pp. 14-18
Persistent link: https://www.econbiz.de/10008846446
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Kundenorientierung bei hochgradigen Innovationen : Konzeptualisierung, empirische Bestandsaufnahme und Erfolgsbetrachtung
Steinhoff, Fee - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10013515362
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Innovationsmarketing
Trommsdorff, Volker; Steinhoff, Fee - 2007
Persistent link: https://www.econbiz.de/10004883393
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Kundenorientierung bei hochgradigen Innovationen : Konzeptualisierung, empirische Bestandsaufnahme und Erfolgsbetrachtung
Steinhoff, Fee - 2006
Persistent link: https://www.econbiz.de/10004921068