Similar Search Results

Building a brand identity in a network of Cruise Baltic's destinations : a multi-authoring approach

Lemmetyinen, Arja; Go, Frank M. - In: The journal of brand management : an international journal 17 (2009/10) 7, pp. 519-531

Persistent link: https://www.econbiz.de/10008652671

Destination network management : a conceptual analysis

Meriläinen, Krisi; Lemmetyinen, Arja - In: Tourism review : the official journal of the AIEST 66 (2011) 3, pp. 25-31

Persistent link: https://www.econbiz.de/10009381429

Co-creating a nation brand "bottom up"

Hakala, Ulla; Lemmetyinen, Arja - In: Tourism review : the official journal of the AIEST 66 (2011) 3, pp. 14-24

Persistent link: https://www.econbiz.de/10009381435

The key capabilities required for managing tourism business networks

Lemmetyinen, Arja; Go, Frank M. - In: Tourism management : research, policies, practice 30 (2009) 1, pp. 31-40

Persistent link: https://www.econbiz.de/10009523950

A value-creating framework for enhancing entrepreneurial learning in networks

Nieminen, Lenita; Lemmetyinen, Arja - In: Journal of enterprising communities : people and places … 9 (2015) 1, pp. 76-91

Persistent link: https://www.econbiz.de/10011392968

Cooperation of small enterprises in a web-based tourism network : case of the Old Mail Road in Finland, Åland and Sweden

Lemmetyinen, Arja; Suomi, Reima - In: Marketing efficiency in tourism : coping with volatile …, (pp. 119-129). 2006

Persistent link: https://www.econbiz.de/10003396393

Integrated marketing efficiency through co-innovation process : tools for managing the destination marketing organization

Lemmetyinen, Arja; Go, Frank M.; Brooker, Ed - In: Marketing efficiency in tourism : coping with volatile …, (pp. 173-182). 2006

Persistent link: https://www.econbiz.de/10003396424

Understanding coastal and marine tourism sustainability : a multi-stakeholder analysis

Dimitrovski, Darko; Lemmetyinen, Arja; Nieminen, Lenita; … - In: Journal of destination marketing & management 19 (2021), pp. 1-12

Persistent link: https://www.econbiz.de/10012548491

Social entrepreneurship and entrepreneurial learning in the cultural context

Dana, Leo - 2015

As measured by all manner of indicators including dedicated journals, special issues, journal articles and editorials, entrepreneurship research has gained a strong foothold in business disciplines. The focus of interest moved from the person to the process toward the turn of the 21st century....

Persistent link: https://www.econbiz.de/10012679063

Country image as a nation-branding tool

Hakala, Ulla; Lemmetyinen, Arja; Kantola, Satu-Päivi - In: Marketing intelligence & planning 31 (2013) 5, pp. 538-556

Persistent link: https://www.econbiz.de/10010127908