Purpose – This paper aims to investigate the barriers for adopting mobile banking services. From a methodological perspective, this paper seeks to build on two widely used models for technology adoption, the Technology Acceptance Model (TAM) and Innovation Diffusion Theory and to test a model...

Purpose – Mobile financial services (MFS) applications require a hardware secure storage, secure element (SE) for crucial payment and authentication credentials, comparable to the EMV chip cards recently introduced in the payment card world. However, the diffusion of MFS is currently...

Purpose The purpose of this paper is to provide a comprehensive insight into the deciding factors affecting an individual’s intention to adopt mobile banking (m-banking) services in Pakistan. Design/methodology/approach A survey approach was used with a sample of 189 responses from across...

Purpose – This paper's aim is to develop a conceptual model to examine the influence of four antecedent factors (personal trust, institutional trust, perceived control and experience) on consumers' willingness to participate in permission‐based mobile marketing. The model is to be tested...

This study endeavours to contribute to a better understanding of Service Quality (SQ) in online banking by examining the various dimensions related to creating a satisfactory online banking experience. The authors develop a conceptual model and test it with a convenience sample of 183 online...

This study aims to develop a complementary and more comprehensive measurement to assess the nature of investment value affecting consumers’ investment behavior. Recent research suggests that consumers may desire and obtain certain outcomes from investments that have not been anticipated in...

Purpose – The purpose of the paper is to investigate an intentionally developed business network (IDBN) for mobile marketing (m‐marketing). Design/methodology/approach – The IDBN for m‐marketing is studied in the light of a literature review of m‐marketing and IDBNs. In addition to...