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A common perception of multinational corporations is that they are creating an overwhelmingly powerful market and are rendering national borders obsolete. Using data from the US, Japan and Europe, this book argues that such a view is incorrect
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In recent years, globalization and the expansion of information technologies have reshaped managerial practices, forcing multinational firms to adjust business practices to different environments and domestic companies to adjust to their foreign competitors. In International Differences in the...
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