Barclay, Ian; Holroyd, Philip; Poolton, Jenny - In: Leadership & Organization Development Journal 15 (1994) 7, pp. 33-44
Introduces a new model of the “management of innovation” process, especially as it applies to the complex environment … of engineering based ew product development programmes. A review of previous attempts at modelling the management of …. Further, each sphenomorph comprises four distinct stages, each requiring a different management style for success. Considers …