We propose a framework integrating text mining and psychometrics to translate online product reviews into a brand positioning map that isolates their underlying quality perceptions and preferences for competing alternatives from the reviewers' language propensities. More specifically, we develop...

Do Americans spend more time watching TV and shopping than do Britons? If so, then where does the additional time come from? In this study, we present evidence that aggregate time-use comparisons are potentially misleading, because they ignore differences in sample and population composition...

Despite the claim that satisfaction ratings are linked to repurchase behavior, few attempts can be found that relate satisfaction ratings to actual repurchase behavior. This article fills this void by presenting a conceptual model for relating satisfaction ratings and repurchase behavior. The...

When firms' customers are located in geographically dispersed areas, it can be difficult to manage service quality because its relative importance is likely to vary spatially. This article shows how addressing such spatial aspects of satisfaction data can improve management's ability to...

The model presented in this paper integrates two distinct components of the demand for durable goods: adoptions and replacements. The adoption of a new product is modeled as an innovation diffusion process, using price and population as exogenous variables. Adopters are expected to eventually...

This study proposes the estimation of Multinomial Probit models using Mendell-Elston's approximation to the cumulative multivariate normal for the computation of choice probabilities. The accuracy of this numerical approximation in computing probabilities is compared with other procedures used...

Ideal-points are widely used to model choices when preferences are single-peaked. Ideal point choice models have been typically estimated at the individual-level, or have been based on the assumption that ideal-points are normally distributed over the population of choice makers. We propose two...

Identification of the order in which households acquire financial services has important implications for market seg­mentation and cross-selling strategies. This study illustrates a procedure by which financial institutions, based on internal records can estimate the likelihood that a customer...

This paper presents a framework for organizing and discussing factors influencing consumer choice dynamics, how these factors may be incorporated into models of buyer behavior and problems that may arise in estimating such models. The paper identifies research issues and delineates possible...