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Measuring consumer perceptions...
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Consumer behaviour
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Kamakura, Wagner A.
184
Wedel, Michel
48
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22
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16
Moon, Sangkil
14
Agrawal, Jagdish
8
Lee, Jonathan
7
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5
Gessner, Guy
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Mela, Carl F.
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Bockenholt, Ulf
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Iyer, Gopalkrishnan R.
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Naik, Prasad A.
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Sharma, Arun
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Srivastava, Rajendra K.
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Du, Rex Y.
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Elrod, Terry
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Kim, Byung-Do
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Arora, Neeraj
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Journal of marketing research : JMR
19
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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Profit maximization through customer relationship marketing : measurement, prediction and implementation
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Real estate economics : journal of the American Real Estate and Urban Economics Association
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ECONIS (ZBW)
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RePEc
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Estimating models with binary dependent variables: Some theoretical and empirical observations
Gessner, Guy
;
Malhotra, Naresh K.
;
Kamakura, Wagner A.
; …
- In:
Journal of Business Research
16
(
1988
)
1
,
pp. 49-65
Persistent link: https://www.econbiz.de/10005474192
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202
Quality-adjusted price comparison of non-homogeneous products across Internet retailers
Kamakura, Wagner A.
;
Moon, Sangkil
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
3
,
pp. 189-196
Persistent link: https://www.econbiz.de/10008283566
Saved in:
203
Modeling voter choice to predict the final outcome of two-stage elections
Kamakura, Wagner A.
;
Afonso Mazzon, José
;
De Bruyn, Arnaud
- In:
International journal of forecasting
22
(
2006
)
4
,
pp. 689-706
Persistent link: https://www.econbiz.de/10007301143
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