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Sport in Latin American society : past and present

Mangan, J. A. (contributor) - 2002

Persistent link: https://www.econbiz.de/10004628735

Values and norms in sport : critical reflections on the position and meanings of sport in society

Steenbergen, Johan - 2001

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Sexual harassment in sport : impact, issues and challenges

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Strategische Markenführung im Sport mit Sponsoring und Eventmarketing unter Berücksichtigung der Auswirkungen auf den Sport

Ostermann, Frank - 2009 - 1. Aufl.

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Rivalry and group behavior among consumers and brands : comparisons in and out of the sport context

Havard, Cody T. - 2021

Persistent link: https://www.econbiz.de/10012605585

Rivalry and Group Behavior Among Consumers and Brands : Comparisons In and Out of the Sport Context

Havard, Cody T. - 2021 - 1st ed. 2021.

Chapter 1: Rivalry In and Out of Sport -- Chapter 2: The Games We Play -- Chapter 3: They Said What? -- Chapter 4: Are …This interdisciplinary book extends knowledge by comparing rivalry and rival group behavior in sport with areas outside … of sport, such as consumer brands, political discourse, and product/service preferences. It examines how out …